Wednesday, September 19, 2018

The Work Continues

Someone is sitting in the shade today 
because someone planted a tree a long time ago. 
                                  Warren Buffett

Eighty two years ago that tree was planted in Thomasville, grew into TEF and in 2018 you are keeping it growing strong.

All your hard work is becoming a DRAFT of what will be your Strategic Plan after a few more steps are taken.

You have just received an email to get your input on that most important piece-your MISSION.  We would like to see your thoughts on why TEF does what it does.  It can start with  "I think" or "TEF does ____________ because".  It does not need to be in any format that would make it a "mission".  It is the ideas that are important-the primary purpose.  What makes TEF unique?

So get those ideas cooking.

Oh, and today's Smithsonian Moment (as my children called my daily efforts to provide interesting food for thought for them)  are two articles below that relate to one of the things that came up in discussions with people who are new to being concert audiences, particularly classical music concerts.  I found them both to be interesting and maybe could be helpful in communicating the  perspectives either in person, on your website or as excerpts in your program.

Or, simply for your own enjoyment of reading points of view on topics germane to our work.

Looking forward to our next chance to meet,
Peggy


_________________________________________________


The Listener's Job Description
https://www.naxos.com/education/enjoy_jobdesc.asp 


Classical music concerts can seem intimidating. It seems like you have to know a lot. What if you don’t understand the music? What if you don’t know how to listen correctly?

What if you don’t “get it”?

The good news is this: there is no right way to listen, there is no correct experience to have, there is no one thing to “get.” Understanding is not required. Your job is not to be an expert on the music. Your job is not to be a perfect listener.

Your job is very simple:
Be affected by the music.

That’s it. That’s all there is. Because you are unique, and because your collection of experiences is unique, the music will affect you differently than it will anybody else. It may affect your emotions, your thoughts, your spirit, your body—any part of you. The same music may affect you differently at different times.

Music is meant to trigger reactions, invite reflection, awaken feelings, activate memories, and touch the heart. So, just let yourself be affected.

Of course your knowledge of music, and your experience with it, influence how you are affected. If learning something about the music makes its effect more powerful, then by all means learn more. If repeated listening helps you to be more and more affected by a piece, then by all means listen to the music a few times before coming to the concert. Whatever helps you be affected is good to pursue. If it doesn’t help you, or if it gets in the way of your enjoyment, then don’t do it.

A wonderful and mysterious thing about live concerts is that everybody comes to be affected together. Everybody onstage and everybody in the audience shares in the same experience, each of us in our own unique way.
__________________________




Why don’t we clap between movements?
From ClassicFM.com 
By Maddy Shaw Roberts

There’s a bit of a tradition in classical music that you only clap after a piece has finished – and never in between movements. But why does this ‘rule’ actually exist?

It hasn’t always been this way.           

Like the music itself, classical concert etiquette has evolved over time. In the late 18th century, classical concerts were more like small aristocratic gatherings.  

Composers like Mozart actually expected people to talk during their concerts – and they enjoyed hearing spontaneous applause. Individual movements were even played all over again if they received a big enough reaction.

Then, claques were born.

When classical concerts became public in the 19th century, organized groups of professional applauders called claques were often hired to applaud particular performers.

Many composers strongly objected to them. Mahler even specified in the score of his Kindertotenlieder that its movements should not be interrupted by applause.

And he wasn’t alone. In 1842 at the debut of his ‘Scottish’ Symphony, Mendelssohn explicitly asked for it to be played without a break, to avoid any interruptions. Schumann did the same for his piano and cello concertos, as well as his Symphony No.4.

By the time recording equipment came around in the 20th century, applauding in between movements came to be heavily frowned upon.

People started to think that clapping between the movements of a symphony distracted from the unity of the piece, punctuating works with unnecessary noise on live CD recordings.

Today, it’s still a bit of a faux-pas 



People first wanted to leave the clapping until the end of the work so that audience members could listen to the music totally undisturbed, without the distraction of applause in between movements.

And although not a major one, clapping between movements is still considered a bit of a concert faux-pas today.

But many people in the industry disagree…

“Clapping does not bother me in the least,” says Marin Alsop, conductor of the Baltimore Symphony and São Paulo State Symphony. “When Beethoven pieces premiered, people would clap within the middle of the piece.”

“The only time I am disturbed by applause,” she tells The Independent, “is when it feels obligatory simply because something has concluded rather than earned applause.  

Chicago Symphony Orchestra bassoonist William Buchman thinks: “Unlike a lot of other forms of music, silence plays an important role in a lot of classical music.”

“The silence is as profound as some of the music, and when that silence is not allowed its space, you lose a lot of the emotional impact that the silence can otherwise generate.” (Chicago Tribune)

So, do we need to get more comfortable with silence?

Perhaps the answer to the problem is that we should get used to hearing the sound of silence.

But if you can’t help bursting into spontaneous applause after the epic crescendo at the end of the first movement of Rachmaninov’s Piano Concerto No. 2 (and who could blame you!), ignore the disapproving tuts and go for it.











Wednesday, August 22, 2018

                               Advancing in Retreat
Saturday is soon approaching. At this Retreat we are going to have fun but work is the first order of the day.

  Come prepared to
         - listen with an open mind
         - reflect respect when you offer opinions  
         - be creative and willing to consider new ideas
         - learn from the work of the Container Teams
         - be committed to reaching consensus







The day will begin with coffee & muffins & mingling    
Image result for clip art for coffee and muffins





Moving right into the work 
  1. Results revealed from the Container Groups 
  2. Peggy's perceptions from her meetings with Stakeholders
  3. Prioritizing
  4. Adopting the Top Five and Building those Strategies together  
  5. Crafting brilliant Mission and Vision statements
  6.  Celebrating your accomplishments with Lunch together.
                                                  And, give yourselves a standing ovation.

Image result for applause sign clipart

Following the retreat I will be taking your work and creating the final document for your review at an upcoming Board meeting.

And, then?   You make it work.

You'll need to
  • Align the budget to account for any new strategies
  • Divide the responsibilities for accountabilities.
  • Bask in the glow of finding the right path together.
                                 

Here are some more links that might be interesting to read before Saturday's Retreats

Think with action words
http://www.sbccd.org/~/media/Files/SBCCD/District/Research/Program%20Review/ActiveVerbsGandO.pdf

From the voice of potential new audiences
It may be a surprise but several people I spoke with expressed that they wondered if what they are wearing will be acceptable.   And around the country music concert presenters are finding that true as well.
https://www.insidethearts.com/neoclassical/2014/12/what-to-wear-to-the-symphony/

Revitalizing Classical Music Interest and Concert Attendance
Scroll to page 4 to find the contents of this paper and read as much as interests you.  Subjects like "New Research Behind the Decline of Classical Music Preference Particularly Among Youth" ,      "The Influence of Family, Culture, and Education Upon Musical Cultivation"   "Niche Marketing and the Need to Change"


http://commons.lib.jmu.edu/cgi/viewcontent.cgi?article=1235&context=honors201019


Sunday, August 12, 2018

Food for Thought



As you take on this enormous task at the speed of light I thought it might be helpful, at least to some of the container groups, to have a little collection of research with varying points of view posted here on this new Blog that might inform and inspire your thinking.

I haven't found something for every subject...yet... but as I do I will add it here.  Some are more helpful for the Container Group with that threat or opportunity but they are informative for all of you that will be taking up the issues together at the retreat.  I hope this helps.

Read as many as you'd like, or,  none at all.  It's just a place to kick start your thoughts if you are daunted or "food for thought" if you interested in hearing more perspectives.

See you soon,
Peggy

New link:Revitalizing Classical Music Interest and Concert Attendance   http://commons.lib.jmu.edu/cgi/viewcontent.cgi?article=1235&context=honors201019


Classical Music in Bars and Taverns?
http://superconsciousness.com/topics/art/taking-classical-music-bars-and-taverns
Might appeal to the Young Professional Category, Programming, Facility, etc.

Why Do Millenials Resist Going to Classical Music? 
https://www.yevgenychepovetsky.com/single-post/2017/09/30/Why-do-Millennials-resist-going-to-the-classical-music-concerts
Might appeal to the Young Professional Category, Programming

Are you getting your classical music 'one-a-day'?
Leave it to the Brits. This one is a perspective from a musician and young professional but it covers the subject of attracting people to concerts. I bought her book after reading this.
https://www.telegraph.co.uk/women/life/getting-classical-music-one-a-day/
Might appeal to Audience development, Young professionals (again), programming,

Classical' music is dying...and that's the best thing for classical music.  Hmmm.
https://www.cnn.com/2016/05/29/opinions/classical-music-dying-and-being-reborn-opinion-albright/index.html
Might be of interest to Programming, Community Engagement, marketing, well all of you.

The Effect of Generational Change on Classical Music Concert Attendance
This one is an abstract but the site itself has other articles of interest as well.
https://www.tandfonline.com/doi/abs/10.1080/09548960109365147
should appeal to almost everyone since it was one of the most mentioned threats in the SWOT

Conductor Courts Diverse Audiences
This one is from the perspective of an orchestra but as a presenting organization it is very relevant to what you do as well.
https://www.voanews.com/a/conductor_courts_diverse_audiences/666331.html
Might appeal to Audience Development, Programming, Education, Marketing, Community Engagement, well all of you.